Not every sponsorship deal on the PGA Tour has to be for equipment or clothing. Just ask Jason Dufner, who has chosen to start promoting ‘Dude Wipes’.
That’s right – the former PGA champion has just inked a new deal that will see him promote a company that manufactures flushable wipes for adults.
Dufner certainly isn’t the first golfer to sign a weird sponsorship deal, with PGA Tour pros having chosen to promote everything from children’s toys to beef jerky.
Dude Wipes appears to be trying to corner the lucrative baby wipe market for men, if indeed such a market exists.
— Jason Dufner (@JasonDufner) January 9, 2019
“Back in the day, we always hated using toilet paper, the stuff stinks,” says the company’s website. “We believed life should be better – something had to be done. So we went to work, creating Dude Wipes out of our apartment. Soon the Dude movement was born, with flushable wipes for on-the-go and at home sh–uations.”
Last season, Dufner also caused a bit of stir when, left without a sponsorship for his hat, he started wearing various baseball caps with strange logos and slogans on them.
As for his new deal with Dude Wipes, who knows, the product might just catch on, even if the prospect of grown men carrying them around en masse seems a little far-fetched.
The American sits atop the leaderboard despite a mixed third round on Saturday.
The Englishman saw a commanding lead cut after a stuttering back nine.
Brooks Koepka made a not-so-subtle dig at Bryson DeChambeau’s “anthill” moment from the first round in Memphis.
The tournament marked the resumption of the tour.
Horsfield fired an eagle and seven birdies in a second round of 63 at the Forest of Arden to share the halfway lead with Sebastian Garcia Rodriguez.
Koepka carded a superb 62 to take a two-stroke lead after the opening day.
A change in date from August to May last year placed the tournament second in line behind the Masters, in calendar terms at least.
The four-time major winner shot 62 in his opening round.
The Northern Irishman needs to win to reclaim the world number one spot from Jon Rahm.