Titleist launching new iron

Titleist are set to go to market with their highly successful new 712U forged utility iron that has added an exciting new dimension to long-game performance.
Only introduced to the US PGA Tour late last year, the Titleist 712U, according to a spokesman, has already, in just 14 events, become the most played utility iron on Tour with the new Masters champion, Adam Scott, heading the list of the Tour pros who are using it.
Planned to hit the retail stores from May 15 at a recommended price of $180,00 (steel shaft) and $200 (graphite shaft), Titlelist’s new long iron will provide the games high speed, traditional, blade-iron users with a proven improved playability and shot control.
Says Geoff Ogilvy, one of the Titleist staff players who have been using the 712U: “I don’t like the look of hybrids, but the 712U looks great at address.
“It is a bit stronger than a 2-iron, it goes farther than a 2-iron and it’s easy to hit. It feels great, performs how I need it to, and I like having it in my bag.”
The club head has been especially engineered with a deep centre of gravity position for a higher MOI band which in turn helps to increase stability and playability versus the traditional long iron, while, at the same time, offering enhanced trajectory and spin control versus the traditional hybrid.
The 712U also features a wider camber sole design that promotes clean turf interaction and is versatile when it comes to hitting high or low shots. It also uses a tapered-tip iron shaft for additional trajectory control.
The forged, hollow body 1025 steel construction with a high speed 455 steel face insert is the key, says its manufacturers, to the ‘performance, looks and feel that have made Titleist irons the number one choice of players across the world’.
“During development of 712U we worked closely with our tour players to design a utility iron that delivers a great combination of consistency and control,” said Steve Pelisek, the General Manager of Titleist Golf Clubs.
“The deeper CG results in a higher MOI that increases stability at impact, helping players achieve more consistent distance and trajectory control, whether hitting shots high or low.
“It is because the 712U has been so well received out on tour, that we have decided to make the club available through custom order for those players that need or prefer this type of long game yardage and trajectory solution,” Pelisek added.
Latest
-
News
Pablo Larrazabal to follow Miguel Angel Jimenez after KLM Open win in forties
Larrazabal celebrated the milestone by winning his ninth DP World Tour title and second in just four weeks.
-
News
Harry Hall bounces back from double blow to keep share of lead
Cornish rookie heads into final round tied at the top with American Adam Schenk.
-
News
Harry Hall opens three-stroke halfway lead at Charles Schwab Challenge
The Cornish rookie is chasing his first PGA Tour win after opening round of 62.
-
PGA Tour
England’s Harry Hall takes three-shot lead in Texas with career-best outing
He picked up eight birdies without dropping a shot and managed to save par from 15 and 30 feet.
-
Ryder Cup
Victor Perez to defend KLM Open title in race for Ryder Cup place
Perez has moved into the automatic qualifying places for the European Ryder Cup team.
-
PGA Championship
Michael Block in no rush to return to reality any time soon after US PGA heroics
Block almost stole the show from winner Brooks Koepka at Oak Hill, making a hole-in-one during the final round.
-
US Open
Tiger Woods withdraws from next month’s US Open
Woods pulled out of the Masters during the third round in April, saying at the time it was due to plantar fasciitis.
-
Ryder Cup
Brooks Koepka makes Ryder Cup statement with US PGA Championship success
LIV Golf’s Koepka moved up to second in the US Ryder cup rankings.
-
PGA Championship
Rory McIlroy proud of gritty effort at US PGA Championship
The 34-year-old followed an opening 71 with three straight 69s to finish two under par, seven shots behind winner Brooks Koepka.
-
PGA Championship
Club professional Michael Block relishing life-changing week at Oak Hill
The 46-year-old’s display captured the imagination of the spectators.