New Woods TV ad being aired

Tiger Woods’ return to action at the Masters in Augusta this week has been marked by a new Nike advertisment
Tiger Woods’ return to action at the Masters in Augusta this week has been marked by a new Nike advertisment featuring the voice of the golfer’s late father, Earl.
The 32-second commercial, the first since revelations about Woods tainted private life led to the American taking a break from the sport, aired on both ESPN and the Golf Channel on Wednesday.
In it, a recording of Woods’ father, who died in 2006, talks over a lingering black and white shot of his son, who stares motionlessly at the camera throughout in what some commentators see as being a rather ‘creepy’ ad.
“Tiger, I am more prone to be inquisitive to promote discussion,” Earl Woods says.
“I want to find out what your thinking was. I want to find out what your feelings are, and did you learn anything?”
While alluding to Woods’ personal problems, the advert is a clear signal of support from Nike, who have stuck by the world number one while other sponsors, such as Accenture and AT&T, have severed ties.
A statement from Nike read: “We support Tiger and his family.
“As he returns to competitive golf, the ad addresses his time away from the game using the powerful words of his father.”
Latest
-
PGA Tour
Injury rules Open champion Cameron Smith out of BMW Championship
The Australian world number two currently sits third in the FedEx Cup standings, 1,132 points behind leader Will Zalatoris.
-
PGA Tour
Will Zalatoris triumphs in dramatic playoff to claim first PGA Tour win
The American defeated Austria’s Sepp Straka in three extra holes at TPC Southwind – despite not making a birdie.
-
News
Ewen Ferguson seals wire-to-wire victory at ISPS Handa World Invitational
The 26-year-old Scot also won the Qatar Masters in March.
-
Ryder Cup
New Ryder Cup captain Luke Donald motivated by ‘bitter’ memories of 2021 defeat
Stenson was stripped of the role for breaking his contract by joining the Saudi-backed LIV Golf series.
-
Ryder Cup
The task facing Luke Donald after replacing Henrik Stenson
Stenson was appointed on March 15 and said he was fully committed to a role before signing with the Saudi-backed LIV Golf series.
-
Ryder Cup
Luke Donald named Europe’s Ryder Cup captain
Donald replaces Henrik Stenson after he was stripped of the role.
-
PGA Tour
Tony Finau claims second straight PGA Tour victory
The American won the 3M Open in his previous outing.
-
News
Henrik Stenson cushions Ryder Cup blow with £3.6m debut win in LIV Golf
The Swede was stripped of his role as Europe captain after joining the Saudi-backed breakaway tour.
-
News
Former Masters champion Bubba Watson becomes latest player to join LIV Golf
The left-hander is currently sidelined by a knee injury and is not expected to play until next season,
-
Ryder Cup
Luke Donald tipped to replace Henrik Stenson as Europe’s Ryder Cup captain
The Swede lost the job 127 days after his appointment following his decision to join the LIV Golf series.