New TaylorMade tour ball

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TaylorMade are set to launch a new tour ball. Sergio Garcia and other leading pros played with it at the 135th Open.

The golf ball Sergio Garcia played at the 135th Open at Hoylake some 10 days ago was unusual. It bore a TaylorMade logo which hasn’t been seen on any ball for some six years.
The TM company removed it from the their range when they purchased Maxfli and opted to market their ball range under the Maxfli logo.
Now they are bringing a TaylorMade ball back and Garcia, along with several other top flight professionals who endorse TalorMade products, including Graeme McDowell and Paul McGinley, have been using it in competition to help ready it for it’s launch into the market place in Europe in September.
The ball, to be called the TaylorMade TP (tour preferred) Red or Black has been especially designed by Dean Snell, the creator of the highly popular Titleist Pro V1, as a top-of-the-range competitor for the Pro V1 and V1x, the Nike One and the Calloway HX Tour.
They are expected to cost in the vicinity of £40 per dozen.
Snell says a key factor of the new TaylorMade ball is its Penttangular Di-Pyramid design.
“Many low driver-spin balls generate too much drag, causing tee shots to drop quickly from the sky, ” he explained in a recent press release.
“The shape, depth and edging of our PDP dimple design balances lift and drag to effectively extend the ball flight. This promotes longer hang-time, longer carry and longer distance with every club.”
New core technology also helps generate more speed off the driver clubface, he says, which reduces spin and improves feel.
why a Red and a Black version of the ball?
TaylorMade explain that the TP Red’s ‘larger core and thinner mantle promotes a low spin-rate off the driver and a slightly lower, Tour-like launch angle’.
On the other hand ‘The TP Black’s thicker mantle (preferred by Justin Rose) encourages the ball to slide up the clubface at impact for a higher launch angle and better carry, more suited to the softer US Tour fairways’.
The makers claim that most middle and high handicappers who play the Pro V1 and Pro V1x will get greater ball speed and carry distance out of the TP Red and TP Black.’
TaylorMade clubs in charge at Open
TaylorMade have also disclosed that their clubs dominated equipment usage on the first day of The 135th Open.
According to Sports Marketing Surveys conducted on day one at Hoylake, TaylorMade lead the field with more players using their drivers, fairway metals and irons than any of their competitors.
Forty-eight of the 156 players used TaylorMade drivers compared to 32 using Titleist and 23 Callaway, while 52 played TP fairway woods (Callaway 35, Titleist 24) and 35 used their TP irons (Titleist 29, Ping 19).
Callaway topped the utility clubs category with 17, compared to Sonartec (15) and TaylorMade/Titleist with 13 each.
Odyssey/Callaway was the most popular putter brand (47) ahead of the Titleist Scotty Cameron (38) and Ping (22).
Titleist was the most popular brand of ball (106) beating Nike (17) and Callaway (15) with FootJoy the most popular shoe (85) on show as against adidas (34) and Nike (15).

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